SEO Audit graphic
SEO Audit graphic

SEO Audits

SEO Audits

Before you can improve your search visibility, you need to understand where you actually stand.

Before investing thousands of dollars into your digital marketing campaign, we must first build a solid foundation and action plan that will help to improve your organic search visibility and conversions and maximize your return on investment.

A Clear Picture of Your Site's SEO Health

An SEO audit is a thorough review of your website's current search performance, technical foundation, and content quality. It surfaces what is working, what is holding you back, and where the most meaningful opportunities lie. Whether you are preparing for a redesign, launching a new site, or simply want to know where you stand, an audit gives you a grounded starting point.

We tailor every audit to the client. There is no one-size-fits-all checklist because no two sites or businesses are the same.

SEO Chalkboard

What We Look At

Depending on your goals, an audit may cover any combination of the following:

  • Technical SEO: site architecture, crawlability, indexation, page speed, mobile optimization, canonical tags, robots.txt, XML and HTML sitemaps, and redirect structure.
  • On-Page Optimization: page titles, meta descriptions, header structure, internal linking, image and media optimization, and keyword alignment across key pages.
  • Content Quality: how well your existing content answers the questions your audience is asking, including gaps, thin content, and pages that may be competing with each other for the same terms.
  • Authority and Link Profile:  a review of your inbound link profile to identify strengths, gaps, and anything that may be working against you.
  • Local SEO:  for businesses with a local presence, we assess how well the site is positioned for geo-targeted searches and local discovery.
  • Visibility in AI-Driven Search:  as AI overviews and answer engines play a larger role in how people find information, we evaluate how well your content is structured to be selected and referenced by these systems.
  • Analytics and Tracking: verifying that your measurement setup is accurate and that you are capturing the data needed to make good decisions.

What You Get

The audit delivers a clear, prioritized report with specific findings and recommendations. We focus on what is most impactful given your goals and resources, not an exhaustive list that overwhelms without direction.

An audit is often the first step before engaging in an ongoing SEO or Answer Engine Optimization program, but it also stands on its own as a useful diagnostic for any site.

To learn more about our SEO audit services, contact us today.